Round the Mountain will partner with venues, festivals, shows, etc… to provide opportunities to showcase RTM and its members through demonstrations, exhibits, sales, and shows.
‘Round the Mountain is governed by a 19-member Board of Directors. In addition to the Board’s Executive Committee, RTM has established a New Markets committee to find new and unique ways to sell to new clientele.
‘Round the Mountain understands the value of peer to peer networking among the creative populace and provides the opportunity for such at RTM events.
Members will receive orders through inquiries to ‘Round the Mountain’s offices, Gallery, or other showcasing events. Members are encouraged to work directly with customers to market and/or sell their works on the ‘Round the Mountain website or brick and mortar venues. Customers may be individuals, businesses, trade organizations, designers, architects, or state/federal governments.
Focusing on the challenges faced by today’s creative entrepreneur, RTM seeks to provide educational opportunities that “speak” to membership. Topics may include: pricing, online sales and e-commerce, creating an artisan statement, selling to galleries, and business planning and marketing. Educational programming is presented via workshops, conferences, member gatherings, and one-on-one counseling sessions. The ‘Round the Mountain educational programming does not include the teaching of the craft.
‘Round the Mountain is responsible for maintaining a pool of qualified artisans to supply high quality, hand-crafted items to be sold at our Gallery in Abingdon, VA. This jury application process provides a retail outlet for ‘Round the Mountain members that focuses on visitors to the region. Additional opportunities can be available to juried members such as: representing RTM at festivals and shows, during demonstrations, with independent sales, special exhibits and invitations to represent RTM and Southwest Virginia, both within and outside of the Commonwealth.
Both juried and non-juried members are welcome to participate in our four seasonal markets held at the Southwest Virginia Cultural Center and Marketplace. These selling opportunities offer members the opportunity to sell in our space with no booth fee and with only 10% of sales going back to ‘Round the Mountain to fund future programming. Dates for the markets are announced to members via the RTM monthly newsletter.
‘Round the Mountain members have the option of joining United Southeast Federal Credit Union. United Southeast offers money saving financial services to members including free checking and savings accounts, free financial counseling, free online access with online bill-pay and e-statements, IRAs, certificates of deposits and typically lower loan rates than traditional financial organizations.
‘Round the Mountain members will receive discounts to RTM sponsored events (educational workshops, conferences, fairs, festivals, etc…). For events that are co-sponsored by RTM, every effort will be made to negotiate a special discount for RTM members. ‘Round the Mountain logo merchandise is offered at a 25% discount for members.
All RTM members have a dedicated Profile Page, where each member can create their online presence, display shop hours, images of craft, and/or artisan biographies. The online profile page is managed solely by the members themselves and monitored by administrators of ‘Round the Mountain. Members are invited to include their professional affiliations, background and training, upcoming shows or events.
Included in new member welcome packet. RTM members will receive an official logo stickers and window clings. New Business Members will receive and indoor/outdoor metal signage to display at the business entrances. Easy to use electronic versions of the business cards and templates are also available.
‘Round the Mountain members have access to RTM Logos for use in their individual marketing efforts. As ‘Round the Mountain grows in membership and reputation, the RTM brand is becoming more recognizable and better known throughout the artisan community. Incorporating the RTM logos into members’ marketing materials allows the members to be recognized as part of the premier arts organization.