‘Round the Mountain began in the fall of 2004 when former Gov. Mark Warner’s Virginia Works Initiative designated funds to develop Southwest Virginia as a major cultural and heritage tourism destination and to begin an artisan and craft advocacy organization. The group received non-profit status in March 2006.
‘Round the Mountain has focused its efforts to “promote sustainable economic development of the region’s communities by assisting local artisans with marketing, educational, and entrepreneurial opportunities,” to quote our mission statement.
We have reached out to our members through public-private partnerships to provide educational gatherings and round tables, e-commerce and marketing workshops, and one-on-one coaching for RTM members. With the help of our funding partners, we began a craft registry with several types of membership; launched a website, redesigned in 2011; coordinated the development of 15 regional Artisan Trails that span our geographic area; set jurying standards and procedures for sale of craft work, food and wine at Heartwood, our artisan gateway center in Abingdon, and launched a major educational program to communicate the value of our artisans, farmers and craft venues to our communities and our region.
‘Round the Mountain – Southwest Virginia’s Artisan Network is proud to announce the opening of the Fall 2022 Jury Session to all current ‘Round the Mountain members.
Applications and drop-offs will be accepted from Sept. 20-Oct. 2. Jury will be in session from October 4-7, and acceptance notifications will be sent by mid-October. Active 2022 members whose work passes the jury process will be eligible to have their work for sale at the Southwest Virginia Cultural Center & Marketplace, located in Abingdon. They will also be entitled to participate in e-commerce and wholesale programs throughout Southwest Virginia.
To be eligible for the jury, members must have a current active ‘Round the Mountain membership and reside in one of the 19 counties of Southwest Virginia.
There is a non-refundable $10 fee for each application submitted. The fee must be delivered along with proposed works, submitted between 10 a.m.-4 p.m. Tuesday through Saturday, and signed off to a Southwest Virginia Cultural Center & Marketplace employee. Members must submit five individual pieces within each media and/or technique and present all work as it would be when exhibited in galleries.
To complete the jury application, click on the link below.